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Jay I Ejim - Principal UX Research & Design.jpeg

Hello, I'm Joseph..fondly called Jay !
Senior UX Designer, Researcher & UX Leader
from Southampton.

10+ years of digital delivery & leadership, blending multi-disciplinary design, psychology, data science, human-computer interaction & user research. Currently building a better UX across 80+ countries at Rentokil Initial (One of the world's biggest hygiene company).

I use data-driven insights and customer-focused strategy to optimize digital experiences and conversion rates across diverse global markets, all while prioritizing the human element.. 

I am also the founder of @BritsDigital, a remote UX consultancy and design agency, because sometimes the best solutions come from comfy PJs and a good cuppa. ☕️

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Design

MY WORK

TIBALDIPEN.CO.UK | HEAD OF DESIGN

Tibaldi creates many limited edition pens including those to honour the Bentley brand of fine automobiles. I led the launch of the UK version of their e-commerce store leading to a 63% increase in sales conversion.

RI Logo

Led the re-design of the service selector for Rentokil Initial, with the Australian market as a pilot. Conversions rates skyrocketed by 36%

Case Study available on demand

Rentokil

RENTOKIL MALAYSIA ECOM

Led design of the shopping experience to launch the Rentokil Malaysia e-commerce. Reduced average user wait-time (-40%) and shopping error (-84%).

CASE STUDY (Available on demand)

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OLIVEANDIVYHAIRLOUNGE.COM

Spearheaded the design launch for Olive And Ivy Hair Lounge, resulting in a 36.4% increase in conversion rates and over 50% revenue growth.

CASE STUDY (Available on demand)

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MOTOR BUYING GROUP

Led the design of Motor Buying Group prior to launch. Increased active monthly users (+218%)..

CASE STUDY (Available on demand)

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I live in Southampton, Hampshire with my wife Lauren and young children Raphael and Malaya. Aren’t they cute?

When I'm not UX'ing, I'm rocking out with 70+ songs and 61 records released! I am an ambassador for CARE AND RELIEF FOR THE YOUNG & and a minister serving through LOVE Nation UK.

Contact

I'm always looking for new and exciting opportunities. Let's connect.

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